Key points
- Ascott is preparing to unveil a striking new chapter in Vietnam’s hospitality landscape with the launch of Sky Vista, a 190-room resort tower set to open on 24 April 2026.
- The concept is reflected not only in the architecture and interiors but also in the curated guest experiences that aim to evoke a sense of discovery and relaxation.
- The property itself sits at the confluence of the Ma River and Sam Son Beach, providing a unique geographical setting that enhances both its visual appeal and its sense of place.
Hotel News: Ascott is preparing to unveil a striking new chapter in Vietnam’s hospitality landscape with the launch of Sky Vista, a 190-room resort tower set to open on 24 April 2026. Positioned as the second and final phase of Lasong Hotel & Villas Sam Son by The Unlimited Collection, the new tower completes a multi-year vision to create a fully integrated wellness destination along the country’s northern coastline.
Image Credit: The Ascott Limited
The addition of Sky Vista significantly expands the resort’s capacity and ambition, complementing the Ocean Vista wing that began operations in mid-2025 with 68 rooms and 20 private villas. Together, these components transform the property into a comprehensive hospitality offering designed to appeal to families, couples, and corporate travelers alike. This Hotel News report highlights how Ascott is sharpening its focus on experiential travel and wellness-led design in emerging destinations.
A Grand Ocean Voyage Concept Comes Alive
Sky Vista draws inspiration from the theme “Grand Ocean Voyage,” blending maritime romance with modern luxury. The concept is reflected not only in the architecture and interiors but also in the curated guest experiences that aim to evoke a sense of discovery and relaxation.
Each of the 190 rooms has been thoughtfully designed to maximize comfort and scenic immersion. Guests can choose between Grand Deluxe rooms ranging from 24 to 29 square meters, or more spacious Executive Suites between 39 and 52 square meters. Every room features a private balcony, offering either sweeping sea views or vibrant cityscapes, alongside natural lighting and subtle wellness-focused touches.
Wellness Takes Centre Stage
At the heart of Sky Vista lies its standout feature: a traditional Korean jjimjilbang, a bathhouse and spa concept that remains relatively rare in Southeast Asia. This facility introduces a 14-step wellness journey that combines hydrotherapy and thermotherapy, guiding guests through hot and cold soaking pools before progressing into a series of specialized sauna rooms.
Image Credit: The Ascott Limited
These include Ganbanyoku stone therapy, yellow clay chambers, Himalayan salt rooms, and Hinoki oxygen spaces, each designed to promote circulation, detoxification, and deep relaxation. The experience is further enhanced by La Bông Spa, which offers a full menu of massages, skincare, and body treatments using natural Vietnamese ingredients in collaboration with a local vegan beauty brand.
A four-season swimming pool ensures that guests can enjoy aquatic relaxation regardless of weather conditions, reinforcing the property’s commitment to year-round wellness.
Diverse Dining and Social Spaces
Sky Vista also places strong emphasis on culinary diversity. The Deck Sam Son Restaurant presents a blend of international cuisine and traditional Vietnamese dishes, catering to a broad spectrum of tastes. Meanwhile, Lá Lúa Restaurant introduces a distinctive plant-based dining concept that merges Vietnamese and Korean influences, aligning with the resort’s wellness philosophy.
Complementing these dining venues are the U-Bar and Pool Bar, both designed as relaxed social hubs where guests can unwind with drinks throughout the day and into the evening.
Strategic Location with Cultural Depth
Located in Thanh Hoa Province, Sam Son is steadily emerging as a compelling coastal destination. Just a three- to four-hour drive from Hanoi, it offers accessibility for weekend travellers while maintaining the depth and character needed for longer stays.
The area’s identity is deeply rooted in its fishing heritage, coastal traditions, and renowned seafood culture. For Ascott, this cultural richness is not merely a backdrop but a central influence that shapes the resort’s culinary direction, wellness offerings, and overall guest experience.
The property itself sits at the confluence of the Ma River and Sam Son Beach, providing a unique geographical setting that enhances both its visual appeal and its sense of place.
Image Credit: The Ascott Limited
Completing A Vision for Integrated Hospitality
With the addition of Sky Vista, Lasong Hotel & Villas Sam Son now offers a full spectrum of accommodation and experiences, from boutique rooms and private pool villas to large-scale wellness facilities and event spaces. The development aligns with broader tourism strategies aimed at positioning Thanh Hoa as a year-round destination.
General manager Remco Christiaan Vaatstra emphasized that the completion of Sky Vista marks the realization of a long-held vision to create a resort where every guest segment can find something tailored to their needs. From intimate getaways to corporate gatherings, the property is designed to serve diverse travel purposes without compromising on quality or identity.
A New Benchmark for Northern Vietnam
The unveiling of Sky Vista signals more than just an expansion; it represents a shift in how northern Vietnam is positioning itself within the regional luxury travel market. By combining authentic wellness traditions, culturally rooted experiences, and modern design, Ascott is setting a new standard for integrated resort destinations in the area.
As travel demand continues to evolve, properties like Lasong Hotel & Villas Sam Son are likely to play a crucial role in attracting both domestic and international visitors seeking more meaningful and immersive stays. The completion of this project underscores a growing confidence in Vietnam’s ability to compete with established coastal destinations across Asia.
The arrival of Sky Vista not only enhances the appeal of Sam Son but also reinforces Ascott’s strategic commitment to expanding its footprint in high-potential leisure markets. With its strong emphasis on wellness, culture, and design, the resort is poised to become a defining landmark on Vietnam’s northern coast and a key driver of tourism growth in the years ahead.
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